

Beaupre
From 1992 through 1998, Beaupre was spotlighted annually as one of the
top high tech PR agencies in America. In 1999, Beaupre was acquired by
Brodeur and Omnicom Group (NYSE: OMC), the most successful
communications holding company in the world. This $10.5 billion
corporation embraces a very selective M&A model and consistently
leads the marketing business in every financial and operational
measure. But their website and identity were outdated. Working closely with the top brass, Harbour Light was able to update their identity, craft clever visual concepts and tighten messaging in a clean design with a splash of Flash, all running on the back of Savvy Content Manager, which allows them to continue to control their message.
